Introducing OpticCPG
Data Unification
Sales and Marketing Report Automation
Outcome
Consolidate your finance and marketing dashboards into one shared reporting system.
Stack
Google + Meta + Amazon + TikTok + Shopify
Workflow
Pulls raw data across every third party your business touches
Summarizes to healthy CPG goals across acquisition and contribution margin
Clean summaries daily, calculated while you sleep
Marketing
Growth Marketing Agent Team
Outcome
Every dollar of ad spend held to an informed CAC target
Stack
All of your performance marketing wired to your revenue
Workflow
Audits every campaign daily against your real unit economics
Pauses what's draining and shifts budget to what's earning
Reports in plain English with the action already taken
Finance
Finance Agent Team
Outcome
Monitor your cash flow in real time with different ad spend thresholds
Stack
Shopify + Amazon + TikTok settlements + your ad accounts, unified with all transaction data
Workflow
Pulls every cost into one place: COGS, fees, fulfillment, spend
Sets the CAC ceiling your marketing agents are held to
Builds cash flow models that are balanced in real time
Coming Soon
Supply Chain Agent Team
Outcome
Never scale ads into a stockout or discount your way out of overstock
Stack
Inventory positions + sales velocity + your marketing agents' spend plans
Workflow
Watches sell-through against inbound stock across channels
Times reorders to demand your campaigns are about to create
Throttles ad spend on SKUs that can't be replenished in time
Real Numbers
Automation that pays for itself, fast
Avg. cost saved per team
hours/mo
Avg. time reclaimed
from manual work
output
Efficiency boost
reported after 30 days
FAQ
Frequently asked questions
What will OpticCPG automate?
Nothing without your consent. OpticCPG is built to allow YOU to make the best decisions for your business, and will only automate tasks if you tell it to.